Creative Campaigns

During my time at Empower and Icon Commerce, I have participated in pitch meetings to brain storm creative campaigns or campaign pieces for brands like DXV, American Standard, Sealy, and Brooks Running. I would then work with my designer to create two to three mini-build campaigns to bring the idea to life. From there, the preferred campaign was selected and we moved on to create a full build that included radio scripts, TV scripts, social media, blogs, print, and/or billboards.